Senior Manager/chief Manager: Marcom & Branding

Premier Consultants
  • Mumbai
  • 10-14 lakh
  • 4-9 years
  • 13 Jul 2015

  • Marketing

  • Banking - Retail
Job Description

Product communication
o Managing channel requirements for retail banking and coordinating daily marketing deliverables
o Assisting in cross-sell campaign generation and handling end-to-end execution
o Assisting in providing marketing support for key product initiatives
o Executing BTL campaigns for products
Channel engagement
o Planning the channel engagement calendar and executing the same
o Ensuring all products get maximum visibility across all ad inventory available
o Supporting product managers in sales drives
Customer engagement
o Assisting in planning of customer engagement activities and communication
o Execution of key engagement deliverables

Competencies/Skill sets for this job

Engagement Marketing Banking Marketing Support Branding Support Btl

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Premier Consultants