Senior Manager - Data Analytics (digital)

Maximus Global Consultants
  • Mumbai
  • Confidential
  • 3-7 years
  • 251 Views
  • 25 Jun 2015
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  • Business Analytics

  • Entertainment/ Media/ Publishing
Job Description

Need a senior professional for running our mobile app analytics.
With the app now live, there is tons of analytics data coming - from installs active users to usage data like views, likes, screens people clicked on, watch time etc. Over the next few months, this will become a full fledged very very key function for us. As all key decisions - content, talent, marketing etc will be driven by analytics completely.

KRA's

Help senior management in developing online strategies and executing marketing Initiatives that directly drive their business growth.
To do internal and external clients reporting that includes Site Behavior Analysis, User Behavior Analysis, Traffic Source Analysis, Conversion Analysis, Funnel Analysis, Bounce Rate Analysis and Demographic Analysis.
Mobile App Analytics, Advertiser Analytics, Social Analytics, Marketing Analytics,


MBA + Analytics experience
Almost like data scientists, who can lead this effort for us on a very large scale.
The person has to extremely comfortable with mining insights from various analytical tools, sources.
They have to identify trends, user behaviour and arm decision making almost on a daily basis.


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Maximus Global Consultants