Regional Head Sales - Forex (Retail Foreign Exchange)

ICICI bank
  • Lucknow
  • Confidential
  • 5-12 years
  • 16 Jul 2015

  • Sales/ Business Development/ Account Management

  • Banking - Retail
Job Description

Business Group : RBG-Sales-Forex

Grade : M1- M2

Back ground:

Retail forex team is responsible for the product, process and channel management for foreign exchange business. This team is also responsible for driving product and channel level initiatives for Retail / Wealth / Privilege / NRI segment.
* Buy and sale of Foreign currency notes
* Buy and sale of Travel card
* Outward remittance
* Sale of above products through alternate channel

Key deliverables for this role are

Branch Role
* Revenue target achievement based on annual Operating Plan
* Volume target achievement (Travel card and outward remittance) based on AOP
* Drive Relationship Managers - Forex and track
* Employee activation on forex product
* Employee productivity
* Customer activation on forex product
* ERV customer (existing forex active)
* NCA customer (customer buying from competition)
* Business development initiatives
* Design & implementation of all channel specific campaigns / marketing promos through Relationship Managers - Forex (Branch)
* Branch visibility
* Customer awareness campaign
* Ensure tracking of ERV activities at branch level
* Tracking of productivity and efficiency at branch level
* Ensure all channels are trained on forex Product & processes
* Ensure roll out of various R&R initiatives for the channel
* To ensure 100% compliance on the Regulatory and PAC guidelines on sale of Products & services as circulated from time to time. To control Frauds, through implementation of controllable measures.

Drive Alternate channel business
* Revenue target (Alternate) achievement based on annual Operating Plan
* Volume target achievement (Travel card and outward remittance) based on AOP
* Alternate channel activation through Relationship Managers - Forex (alternate)
* Tie-up with FFMC
* Tie-up with Education consultants / Travel agents
* Tie-up with Hospitals
* Tie-up with Corporate

Skill Set:
* Candidate with experience in Hard core FX Sales
* Knowledge of Channel Sales Function with fixed Monthly fees targets.
* Good verbal and written communication skills
* Ability to forge an understanding and build relationships
* Build processes, systems and structure to improve productivity of the channel
* Understanding of customer needs and putting in process for enhancing customer experience
* Ability to drive teams through coaching and timely feedback to achieve desired productivity goals
* Thorough understanding of the Governing FOREX Regulations (like FEMA etc)
* Understanding of dynamics of the FX markets.
* Understanding of the various channels available in the business for approaching Customers, and attendant revenue stream there of.

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ICICI bank