- Create & communicate a clear vision for the product with all stakeholders
- Create a product that is extremely intuitive and user friendly
- Understand consumer requirements and behaviors through data and observation
- Understand business priorities & plan the journey to the ideal product through relevant milestones
- Work closely with the UX team to build prototypes
- Work closely with the Technology team to implement the product created
- Work closely with the SEO/Marketing team to implement product changes that will drive increased traffic and improve conversions
- Overall be the custodian of the product and own the responsibility of ensuring that the product delivers great consumer value .