Online Marketing Manager - Media( Digital Marketing) Telecommunication

Perm And Temp Consulting Private Limited
  • Mumbai
  • Confidential
  • 5-10 years
  • 26 Feb 2015

  • Senior Management-Marketing, Marketing

  • Telecom/ Mobile Operator/ ISP/ Telecom Vendor
Job Description

- Highly competent professional with experience in New Media (Internet & Mobile) Industry in the fields of Social Media Managemen, Online Marketing, Media Planning, Media Buying, SEM, and Product Development.

- Management of Digital & Creative agencies for Digital Campaigns specifically on social media

- Creating and executing media plans for fan growth and retention on Face book

- Post campaign analysis & optimization of Media Plan if any

- Tracking new ad formats available on Face book and using it for fan acquisition, social campaigns, and fan engagement

- Strategy to develop Client Brand on Social Networking Sites especially to target youth.

- Strategy to use Web2.0 social networking sites as platform to promote brand.

- Launching Client on social networks, launching & managing circle specific pages in the appropriate media

- Appropriate use of Zoo zoo's on Social Networking sites to increase the brand recall through viral effect.

- Strategy & execution of Viral Marketing thru developing apps on SNS.

- Design, develop & host brand, products & services related applications on SNS

- Managing brand health for Client on Social Media

- Maintaining a steady volume of conversations about the brand on social media, with a spike during campaigns

- Online reputation management: working with Customer Service to effectively manage grievances online

- Using social media as a tool for brand insights

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