Marketing Manager

Flexi Partners
  • Bangalore
  • Confidential
  • 7-12 years
  • 09 Sep 2015

  • Marketing

  • FMCG/ Foods/ Beverages
Job Description

Job Responsibilities:

To create brand strategy.
National Marketing including ATL Digital, Market Analysis, ROI for marketing dept. Campaign designing, Brand Projection, national tie ups for co branding, Brand Communications.
Monitoring advertising, PR, direct marketing and below the line activities continuously on monthly basis.
Plan events and sessions to increase the top line.
Strategies the new product launches.
Knowledge of digital Marketing Space selling, Cross promos and tie up.
Launch plans for events.
Promo interface with cities and coordination of the same with the team.
Develop pricing strategies, design, color, and packaging, balancing firm objectives and customer satisfaction.
Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
Follow up, co-ordination, execution and management of marketing events
Documentation- Invoicing, Vendor Payments, Retail Merchandising, Visibility-On Shop and In shop Planning, Market Intelligence- Gather data on Competition
Handling team of marketing

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Flexi Partners