Chief Marketing Officer required for FMCG

Career Avenues (I) Pvt. Ltd
  • Mumbai
  • 20-30 lakh
  • 6-15 years
  • 27 Apr 2015

  • Senior Management-Marketing, Marketing

  • FMCG/ Foods/ Beverages
Job Description

Job description

  • Overseeing entire Marketing Management portfolio (New Product Development, Advertising, Media, Promotional, Digital, Market Research & PR) in India 
  • Formulating & implementing ATL / BTL promotion activities (Electronic, Digital, Web based, Outdoor, Print, Window Display, QPS, Consumer Offers & Activation) for all brands 
  • preparing marketing plans /schemes for various channels including Trade , MTO and executing the same to meet overall marketing objective
  • Looking after product pricing as well as gross margins of each brand.
  • Managing the Digital Marketing plan for all brands.

desired candidates profile

candidate from the following industry/product category preferred
  1. FMCG 
  2.  Food and Beverages 
  3. Milk and Milk Products
  4. Ice cream 
  5. Impulse Category 
  6. Confectionary 
for further information please contact trk=prof-edit-edit-public_profile

Job Posted By

Sunil Malekar

About Organisation

Career Avenues (I) Pvt. Ltd