Category Marketing Head

Auctus Consulting
  • Mumbai
  • 10-15 lakh
  • 9-14 years
  • 11 Mar 2015

  • Marketing

  • Construction/ Real Estate
Job Description

Lead the thinking on overall strategy, business model, consumer initiatives, brand planning, and budget management across the various geographies & categories.
- Lead the innovation & launch agenda across brands and segments as well as future hunting
- Lead the concept development process for each of the segments.

- Manage the brand communication and product strategy from inception to delivery of the brand and ensure that each brand measures up to the overall consumer positioning and segment

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Auctus Consulting