Head - Digital Marketing - Ecommerce - Iim/iit/bits

Zyoin Web
  • Bangalore
  • 10-15 lakh
  • 7-12 years
  • 26 Mar 2015

  • Marketing

  • Internet/ ECommerce
Job Description

- Responsible for planning, implementing and executing online and offline customer acquisition campaigns to generate business growth.

- Identify target customer segments in the formulation of customer acquisition strategies.

- Test new venues for customer and lead generation.

- Develop Marketing strategies that ensure customer base growth with profitable returns.

- Seek out new partnerships for Co-Marketing opportunities.

- Manage a team of Marketing professionals and Data Analysts.

- Manage Marketing Budget across various online and offline marketing activities.

Skills/Experience Requirements:

- Strong experience into Digital Marketing with exposure into SEO, SEM, SMM, PPC, ADWORDS, ANALYTICS

- Proven track record with running PPC campaigns, social media and email marketing.

- Excellent analytical abilities to understand various business metrics, to drive marketing decisions.

- Must be highly organized and able to prioritize and meet deadline and targets.

- Excellent oral and written communication skills.

- Ability to work in a fast-paced, start-up environment

- Entrepreneurial mind set is a big plus.

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Zyoin Web