Head - Analytics - Ecommerce - Startup - Iim/iit

Zyoin Web
  • Delhi
  • 10-20 lakh
  • 10-17 years
  • 28 Apr 2015

  • Business Analytics

  • Internet/ ECommerce
Job Description

Domain : e-Commerce (Very well funded Start-up)

- The Analytics manager will help our product and tech team with analytic insights to solution building using statistical approaches.

- This position combines strong analytical, statistical skills & technical knowledge. In addition, they will be responsible for understanding the functional requirements from product and feature standpoint.

- The person will actively collaborate with product and engineering teams to implement analytical models within product features.


- Responsible for data analysis, predictive modeling, statistical testing to support product & marketing functions

- Develop actionable insights from user attributes & behavioral data and thereby create measurable impact in areas of product performance, site conversion and campaign performance.

- Work in a team of product managers / marketing managers to understand problems and opportunities and tailor modeling approaches to meet the requirements

- Effectively understand and communicate the benefits and limits of predictive models, optimization, and personalization

- Measure and analyze performance of marketing models and estimate the impact across various channels of marketing efforts (social, website, mobile etc)

- Provide senior management key insights into customer metrics such as Lifetime Value, Payback, Cross purchasing trends, Repeat customer behavior, Customer segmentation using data mining and marketing analytics.

- Setting up management and investor reporting using advanced BI tools.

- Stay current on emerging web analysis methods, strategies and trends and continue educate self on new trends

- Analyze and interpret data; synthesize information from a variety of sources and zero down the right statistical approach to be used to solve the consumer problem

- Translate business problems into Analytical problem and analytical output to business decision

- Should be able to independently test, implement and validate scoring models

- Able to work with large volumes of user demographic and activity data

- Manage multiple modeling projects simultaneously.


- Bachelor degree in Statistics, Mathematics or Computer science; Masters preferred

- 10+ years- experience in statistical / predictive modeling experience

- Proficient with data mining or statistical analytic tools

- Expert M.S. Excel skills

- Experience in analytical insights and data visualization

- Proven ability to influence cross-functional teams without formal authority

- Demonstrated success in defining goals, formulating approach, building & optimize analytical models

- Strong communication, interpersonal and leadership skills

- Should have working knowledge of SPSS, R and other analytics tools.

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Zyoin Web