Head - Marketing - FMCG

ACH Management Consultants Pvt Ltd
  • Delhi
  • Confidential
  • 8-12 years
  • 431 Views
  • 16 Oct 2015
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  • Senior Management-Marketing

  • FMCG/ Foods/ Beverages
Job Description

Mandatory requirements:

- A comprehensive understanding of north Indian market.

- Candidate must have good exposure of FMCG marketing sector.

Job profile:

- Category business planning.

- Portfolio planning.

- New product / product extension planning, development launch.

- Packaging development.

- Prepare packaging brief covering brand positioning.

- Trade promotion (domestic market)

- Consumer promotion (domestic market)

- Identify the external agencies and evaluate the feasibility of co-promotion by tying up with external agencies. Seek approval for co-promotion etc.

- Brand plan review.

- Consumer complain addressal.


Job Posted By

Sagar S
Senior Research Associate - Sourcing Specialist