Group Account Manager

Dreamz IMC
  • Mumbai
  • Confidential
  • 3-8 years
  • 17 Sep 2015

  • Sales/ Business Development/ Account Management

  • Advertising/ PR/ Market Research/ Events
Job Description

Account Management & Account Execution Lead the Brand Team within the Agency. Be the Brand custodian. Responsible for Annual Brand Strategy, Concepts, Annual Communication Calendar Pitching and closing the above with the client Implementation and Timely execution of the annual calendar as well as campaigns Internal and External coordination Responsible for complete digital marketing end to end execution for Brand campaigns Interact with clients to understand the brief, discuss solutions and to regularly update them on the progress of various activities Conducting adequate research & gathering relevant material for interactive content development Strong focus on coming up with Innovative & Interactive Digital Media Campaigns & Ideas for the client Keeping up to date with changes and developments in the industry to inform through the Internal Communications Team Briefing and managing social media and development team Creating a buzz around the brand, product promotions, product launches and client-sponsored event Attend and cover live events on social media as and when applicable for the Brand Liaise with clients and keeps them updated with progress reports Regular monitoring of ongoing campaigns and taking corrective measures as and when required in real time Proactive suggestions on the Brand Responsible for Campaign Post Evaluations, Learnings and Analysis Media monitoring and execution of fb ads
Execution of regular work in case of absenteeism within team Regular payment follow-ups to ensure that payments are being released on time by the client Take regular feedback from the client regarding the quality of work and areas of improvement Team Management Assisting in planning and focus on execution of Account Strategy, Positioning, Content and Tone on various digital platforms (Facebook, Twitter, Youtube, Linkedin, Slideshare, etc), based on client brief and brand Creative Direction and Ideation of Content. Helping to drive innovation and creativity within the team Day to day leadership of the account team and client, and ensuring best in class work is delivered consistently. Planning and prioritising the teams work Project Manage online and offline campaigns and activities that might be required as per the Account Strategy Strong Inter department coordination to avoid any confusion


Excellent written & Verbal communications skills A comprehensive grasp of social media communication and marketing strategy Effective powerpoint presentation making skills for strategy and concept selling A strong grasp of strategic thinking for Brands Independent, A good Team leader, Self-motivated, strategic thinker with determination to succeed Proficient in MS Office (Word, Excel, PowerPoint)

Years: 2 -3 years in advertising with atleast 1 year in digital media Qualification: B.M.M. /B.A. & Advertising & Marketing Preferred. Any Graduate

Minimum 3 years experience in account management role, with minimum 1 yr experience in digital (social media)

Work Experience Minimum 3 years
Basic/UG Qualification B.M.M. /B.A. & Advertising & Marketing

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Dreamz IMC