Group Account Director-ooh

HR Central
  • Mumbai
  • Confidential
  • 6-8 years
  • 23 Jun 2015

  • Marketing

  • Advertising/ PR/ Market Research/ Events
Job Description

Develop and share knowledge with clients and subordinates as a process

- Develop new clients

-Personal impact & relationship management gain respect from clients and ensure preferred agency status through sustained value add

-Understanding of agency work culture

-Possessing information on markets, pricing, competition

-Develop specialization, level of impact and brand performance

-Good understanding of Clients requirements

-Mentoring of juniors

Desired Profile - Ability to make collaborative offerings to clients/Agencies for all services

- integrated planning approach

- Formulate campaign strategy and plans as per Brief

- Ability and willingness to learn new mediums and integration i.e.: Digital & OOH

- Media Evaluation and negotiation skills

- Effective user of planning tools

- Mining & Understanding of Data

- Ability to use data for Strategy / pitch / Review Presentation & derive answers to clients queries

- Resourcefulness & Leadership capabilities

- Business development

-Sound knowledge of marketing communications, not necessarily outdoors

-High on confidence

-Sense of responsibility

-Ability to ideate

-Should be a guy his team can respect in terms of his earlier work

-Command over MS PowerPoint

-Excellent interpersonal skills

Competencies/Skill sets for this job

Marketing Agency Marketing Communications Strategy

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About Organisation

HR Central