Main Duties and Responsibilities :
* Handling E-commerce Website Management & Digital Marketing (SEO,SEM, SMM & ORM)
* Strategic Planning and Brand Building
* Media Planning and Buying - Negotiating with different media vehicles.
* Planning ATL & BTL activities.
* Campaign Management & Designing Marketing communications.
* Planning Yearly Marketing calendar.
* Working on Sales projections, Marketing Budget / Budget Facing (Online & Offline)
* Visual Merchandising and Store Branding.
* Responsible in the Planning of new store openings.
* Media planning of new store opening.
* Data Analytic's & Campaign performance
* Managing PR
* Briefing Agencies as per the marketing strategies designed.
* Liaising with all the agencies, Maintaining media relations etc.
Qualifications and Experience:
* Graduation from an accredited college/university. Specialization in Marketing.
* At least 5 to 8 years relevant experience in marketing function,
* Ability to develop, monitor and maintain management information systems and procedures.
* Proven ability to provide support, guidance and training to colleagues.
* Must possess strong analytical skills.
* Must be able to prioritize tasks and make important decisions in a dynamic work environment.
* Excellent Leadership Qualities
* Strong communication skills.
* Computer literate (Windows, Office).