Be the communication conduit between sales team and factories / R&D for application related held problems, quality issues (not aftermarket related) etc by participating in QUALKO meetings.
Support market launch process at market end for current and upcoming products.
Responsible for product demonstrations.
Do side by side competitive comparisons to create sales arguments.
Provide market and competitive intelligence to commercial operations and management team.
Provide training to Company and dealer sales team on products.
Provide inputs to marketing for sales arguments, features and benefits for preparation of brochures and other marketing material.
Support marketing in exhibitions and events in developing machine walk around material, specification stands, product launch brochures.
Responsible for green line equipment, forage harvesters , etc.
Identify and develop potential markets, liaison with institutes and universities.
Work with policy and decision makers for subsidy and enlistment related matters.