Roles and Responsibility
Conceptualize and successfully implement the branding activity, analyzing & planning on brand position of the given product.
Development of brand strategy /marketing Platform and plan for the vertical, market mapping, consumer segmentation, assessment & Product Pricing
Responsible for achieving Product Annual Volume & its Profitability
Evolving the Marketing plan in the short, medium and long term to support sales delivery
Work closely with the sales team for effective activation of marketing plans and promotions.
Work Closely with Marketing communication Team for development of Creative & Media Strategy