Digital Acquisition Team Lead - Digital Channel

HEADHUNTERS HR Pvt. Ltd.
  • Mumbai
  • Confidential
  • 12-24 years
  • 215 Views
  • 08 Sep 2015
dfdf

  • Sales & Marketing, Marketing

  • Banking - Retail
Job Description

KRAs:

Growth in Organic & Cross sell Leads

Funnel Improvement

Introducing New Channels and Products

Key responsibilities:

Convert high traffic opportunities into product leads.

Devise and implement strategies to drive online traffic to the acquisition pages.

Test out creative /action in support of acquisition through campaigns.

Manage inventory of all digital promotions and communications.

Plan customer promotions across the digital channels.

Track conversion rates and make improvements to the landing pages.

Tracking & reporting through GA and other tools.

Managing keyword research and analysis for better ranking.

Drive traffic by achieving top rankings in organic search results.

Desired Skills and Experience:

- Possess working knowledge of Google analytics and other commonly used tools.

- Excellent communications & collaboration skills.

- 4+ years- experience in SEO, SEM, Email marketing, Youtube and social media.

- Excellent analytical skills.

- Has basic knowledge of latest search engine algorithms, rules, techniques and trends.


Job Posted By

About Organisation

HEADHUNTERS HR Pvt. Ltd.