Business Head CEO

ACH Management Consultants Pvt Ltd
  • Mumbai
  • 10-20 lakh
  • 18-20 years
  • 559 Views
  • 27 Mar 2015
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  • Marketing

  • Consumer Durables/ Semi Durables
Job Description



Strategic



* Scans the business environment to explore options for revenue generation from new customers.

* Drives the formulation of marketing strategy of group encompassing all products .



Operational



* Ensures that the brand identity is leveraged by aligning the brand strategy with the brand identity.

* Takes overall responsibility for, positioning &New product development in co-ordination with R&D.

* Monitors new market trends, product performance segment wise and aligns actions to Marketing strategy & NPD.

Financial

* Develops Annual Plans & Budgeting for the brand and monitors its expenditure.

* Ensures Optimal pricing of products so that the top-line & bottom-line objectives of the brand group are strictly met.

People

* Interacts with all employees on a regular basis to understand their key concerns and ensures development of systems and policies that are enabling in nature.

* Ensures that the Sales& marketing team is adequately trained in both functional and behavioral aspects on a regular basis.

Desired Profile:

MBA or equivalent in Marketing.

18 + years in Sales & Marketing from Consumer Durables,Water Purifier and AIR Conditioner.


Competencies/Skill sets for this job

Strategy Product Development Sales Pricing Financial

Job Posted By

Sagar S
Senior Research Associate - Sourcing Specialist