Planning and implementation of Marketing strategies, business Development, sales operations
Planning and Implementation of Marketing Strategies
Achievement of sales and activity objectives set by the company in their area of operation
Work for product penetration in the markets assigned with improvement month after month
Accountable for Zones budget achievement
Support the Sales Director in managing investments with Key Accounts by tracking the return on investment.
Report to Sales Director, the status of Account Plans in each district on a monthly basis.
Competitive intelligence Compile and report the activities, investments, strength & structure of the field force, Pricing and trade activities by competitors to Sales Director on a monthly basis.
CME and activity effectiveness Measure and report the effectiveness of various activities conducted
Future business- Responsible for identifying new business opportunities in the Zone.
Institutional business - coordinator of the zone, help to tap the available business through regular identification and follow-up on business
Establish and develop a professional relationship with important stakeholders like KOLs and also build new KOLs to ensure continuous market growth
Ensure that customers are provided with the highest quality services and products
Ensure that right customers are met and also select right customers for high value inputs and their judicial utilisation
Explores new customers and new markets
Receive Dr call reports and monitor our field force activities vs plans
Competitor activities monitoring & accurate feedback to HO
Ensure and maintain high customer focus
Processes and Systems
Along with the Sales Director, co-ordinate and be responsible for the (NNDU, CMEs and other educational activities)
Ensure strict discipline in the regions
MSL validation of the team and accountable for the same
Ensure proper implementation of quality systems within the region
Ensure that team members follow the systems and norms of the company by submitting all required reports on time
Monitor compliance by distributors to the way products are transported and stored throughout the distribution chain in the regions.
Ensure all SOPs related to sample traceability, proof of participation of customers who are under contract.
All team members must be given training on the latest version of BE as desired by BECOM. In addition, all e learning scheduled must be completed and reported.
Ongoing performance management by providing timely feedback to the employee on the areas of focus and the areas of development.
To create a winning team with high performance delivered throughout the year.
Ensure every employee in the region has a 3P and IDP and help them get desired support to improve their competencies.
Motivate people liberate energies to perform better.
To maintain the attrition level below the industry average.
Norms for unmanned territory
o should not be left vacant for more than 30 days of employee leaving, promoted, transferred;
o Talent pipeline to be in place for replacements
o Conduct on-job training and build the competencies of team members on an ongoing basis
o Take on the role of a mentor for the Executive Key Accounts
o Ensure that the Executive Key Accounts possess the required product knowledge
Identifies and develop successors for his /her own role
Approve the expense reports of Executive Key Accounts
Prepare his/her monthly tour program and works accordingly and also approve the tour programs of Executive Key Accounts.
Ensure that the district complies with all quality systems established by the company
Gives regular feedback to Sales Director about the competitors activities
Graduation or Post Graduation in sciences preferably with a Masters degree in Business Administration.
5-9 years of managerial experience in Pharma sales and marketing