AVP - Public Relations - MICA

Empyrean HR Solutions Private Limited
  • Gurgaon
  • Confidential
  • 3-5 years
  • 31 Aug 2015

  • PR/ Public Relations

  • IT/ Technology - Software/ Services
Job Description

Job Description:-

In the role of AVP Delivery, you will be working with a highly qualified team with peers from IIT, MIT(USA), IIMs and advisors from Harvard Business School, MIT and UIUC(USA).

Job Duties:-

Leads and oversees the Marketing & Corporate Communications team's execution of rthe various programming areas including but not limited to: marketing communication, advertising, public relations, company web sites, Direct/E-Marketing , media relations, community relations.
Strong emphasis on providing leadership to execute modern digital and social media marketing strategies. Must have to plan and execute progressive marketing campaigns based on company needs.
Defines and directs marketing programs for demand creation,lead generation and interface with sales for lead tracking and management.
Ensure appropriate corporate and brand positioning of the company and investigates methods for ensuring this positioning is within the company's targeted niches and to its key audiences on a national level.
Oversees marketing communications including public relations,advertising, white papers, trade shows, seminars and events collateral materials,
Provides ongoing communication strategy to select internal audiences including corporate positioning market and competitive analysis, customer segment selection and penetration plans, and related product positioning.
Works with the President & CEO and the other executive team members to identify and develops strategic alliance , raises venture/public financing, and closes/grows major customer accounts
Previous supervisory experience preferred.
Highly developed writing and editing skills with an understanding of news, feature and online writing styles.
Strong presentation and media relations skills communicate and persuade a wide range of audiences.
Preferably a MICA or Degree in Communication, Marketing/Public Relation related field from a top tier Institute.

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