AVP- E-commerce sales

Levant Consultants
  • Mumbai
  • Confidential
  • 10-15 years
  • 342 Views
  • 11 Aug 2015
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  • Sales & Marketing, Sales/ Business Development/ Account Management, Marketing

  • Internet/ ECommerce
Job Description

BE / MBA from recognized university

E-Com Sales - Mobile & Laptops / Tablets

Should be excellent in Business Planning, Sales Strategy and detailed understanding of E-Commerce business

The Merchandising & eSales Lead has significant revenue responsibility and the candidate must have managed a P&L responsibility of at least 100Crore in the past. The role is responsible for significant new customer growth and sales (devices and price plans)

Merchandising :

Responsible for all aspects of on-site merchandising including landing pages, product recommendations, cross sell opportunities, A/B & MVT testing
Oversee development of the Digital Merchandising roadmap by aligning with marketing and promotions strategies and by prioritizing digital platforms.
Leverage internal partnerships and a high-performing team to develop best-in-class digital merchandising content
Oversee the design, production, and execution of digital displays and product merchandising content

eSales :

Develop a commercial sales and profit plan. Monitor and report against target, taking actions for negative variances.
Recruit, manage and develop a team of ecommerce and merchandise managers.
Lead the strategy in developing an online product, pricing and promotional plan, working closely with the various internal teams.
Manage the ecommerce day to day operation
Manage the ecommerce team to deliver all aspects of the online experience whilst driving customer acquisition, retention and multichannel shopping behavior.
Champion E-commerce within the business ensuring integration across strategy, plans and processes.
Develop and install procedures and control to promote effective communication and adequate information flow cross functionally.

Candidate Profile

Should be excellent in Business Planning, Sales Strategy and detailed understanding of E-Commerce business
Online/e-Commerce B2C Sales and Marketing experience from Telco (Operator), Mobile/Smartphone, IT Hardware or Consumer Technology sectors or specifically online Retailers focused on Mobile, Smartphone or Consumer Tech
e-Commerce experience driving large direct online sales P&Ls (above 100Crore Rupees as minimum).
Sales and strategy planning
Leadership experience - proven track record in developing high performance teams
Ability to recruit, manage and motivate high performance teams with differing profiles and levels of experience
Leading edge knowledge on e-Commerce field (sales, conversions, AOV)


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Levant Consultants