Assistant Manager - Marketing Intelligence

  • Gurgaon
  • Confidential
  • 3-6 years
  • 19 Feb 2015

  • Marketing

  • KPO/ Analytics, Advertising/ PR/ Market Research/ Events
Job Description

Job Specifications :

- MBA with 3 to 4 years of experience from a Marketing Research firm/KPO.
- Able to organise events independently, end to end
- Assist in preparation of service line capability presentations and other marketing related presentations
- Help in development, maintenance and updation of online marketing related databases
- Manage vendor relations for various marketing activities.

Education MBA

Responsibility :

- Work with manager in driving the Lead Client Program.
- Assist in generating MIS reports on client mapping, revenue and penetration etc.
- Undertake industry and company researches.
- Execute internal and external communications like newsletters, brochures, social media, though leadership publications etc.
- Manage relationship with industry associations, chamber of commerce for brand sponsorships and identify speaker opportunities.
- Coordinate national marketing initiatives client symposium, satisfaction surveys and various global marketing program roll out for the region.