Position Purpose: To strategise digital marketing campaigns and focus on the optimization of revenue for the company and its clients.
• Managing the digital and social media marketing strategy for in-house and client requirements.
• Strategising campaigns that will boost revenue and successfully execute these campaigns so that there is constant growth for the organisation.
• Being active on all social media platforms and constantly improving the content and design of the service.
• Communicating in a professional, but unique social media “voice” for each client which is aligned to the clients’ requirement.
• Creating digital marketing campaigns and generating leads for our clients.
• Implementing SEO/SMO tactics aligned with our clients’ keyword and SEO strategies.
• Understanding the new trends in the digital world and communicating the same to the management.
• Conduct competitive analysis studies on client competitors, including digital footprint analysis.
Experience: 5+ years of strategising campaigns and leading a team of digital marketing.
Education: Graduate in any marketing field
• Excellent communication skills & fluency in English/Marathi
• Understanding and implementing digital marketing tools
• Prompt decision making skills
• Problem solving skills
• Awareness of all social media platforms and their uses and benefits