Focuses on visual communication/design by creating mockups and responsive designs of webpages for website/desktop and mobile versions/apps. Uses software such as Adobe Photoshop and/or Illustrator. They use typefaces, hierarchy, color, images, and placement to create a visual design.
Defines how different elements like buttons or menus behave and how people use them to navigate the site. Work involve interface layouts, interface designs, visual designs, interaction designs, and establishing visual guidelines.
Focuses on the user's holistic experience. They explore how users interact with the product and ensure the experience isnt confusing and does what users expect it to do. Work involve user research, task analyses, field research and detailed analytics, content strategies, user persona development, information architecture, wireframes, prototypes, and layouts.