Strategy and planning :
- Develop the yearly strategy for the sales-function aimed at achieving sustained competitive advantage and deliver the requisite revenue.
- Translate the sales strategy into quarterly integrated operating plans and actions from the same
- Work and plan closely with multiple stakeholders [product/technology] to drive flawless execution of orders
- Deep dive in to selected market and make each one into a mini metro
- Make MB a preferred advertising partner in the market
- Identifying the appropriate mix of clients/ supply/ demand and manpower to create these market
Driving results :
- Identifying potential clients for the location as there is huge market share which can be converted also managing the relationship with the existing partners.
- Drive the product/service sales pipeline process to accurately forecast, qualify, realize and grow the sales pipeline while balancing locations and customer focus and increasing conversion-rate in the medium-to-long term
- Drive, engage and support own team in customer relationship management where the service has been deployed
- Collaborate with the team to develop, enhance the active partner eco-system [if significantly different based on product/service] and support its deployment in various locations
- Work together with the team and other departments within the organisation to identify any process improvements and improve standards and efficiency
- Adhering to the SLA's as per the set process.
Opportunity Driven :
- Identify and evaluate potential market by generating regular insights about the location specific environment and customer shifts and initiate targeted action.
- Leverage existing relations as well as develop own relations with existing and potential customers in various locations to position the product/service, gauge customer experience and invoke confidence in organization as a trusted partner;
- Regularly review customer satisfaction trends - initiate necessary actions and mobilize improvements through sales counterparts and delivery teams to plug customer-experience gaps in order to achieve exceptional customer satisfaction score
- Significantly improve brand awareness in these market
People management :
- Allocate work / responsibility amongst team
- Coach and assist in developing a strong second line
- Ensure goal setting and performance appraisal of team
- Provide functional guidance wherever needed
- Develop people related interventions/methods for retaining our employees
- Regularly attend external seminars and conferences on related topics and send the team for the same
- Disseminate gathered knowledge among team members and have regular discussions over recent developments in the real estate industry and online classified portals.
Performance Measures :
- Annual and quarter revenue generation/ sales figures [Target vs. Collection]
- Percentage variance in achieving annual sales targets
- Increase/decrease in market share
- Renewal rate Percentage of existing clients