Lead/ Head - Product Management - Ecommerce - IIT/ NIT/ IIM/ Xlri/ FMS

Pinnacle Solutions
  • Delhi
  • Confidential
  • 5-10 years
  • Views
  • 03 Oct 2018

  • IT/ Information Technology

  • Internet/ ECommerce
Job Description

Key Responsibilities: Position: Product Head Responsibilities Lead the product development with the Engineering Team; Owner of the onsite customer experience and conversion: - Work closely with IT team on product road map and release calendar - Define product roadmaps for all potential customer touch points (customer service, marketing, etc.) - Recommend and implement testing strategy; prioritize and execute to test plans. Define strategy and execution aspects of content, commerce and communication to drive business and customer acquisition in order to meet company's KPIs: - Provide and execute strategic recommendations to drive increased conversions throughout the customer product lifecycle experience. - Development of algorithms to define stacking and supply discovery - Innovation on products leading to customer acquisition/retention and brand penetration - Work closely with key stakeholders in Brand, Product, Acquisition/Retention Marketing, and Operations. Optimize online site navigation, products search results, and product presentation based on analysis (click-path, traffic, AOV, conversion, etc.). - Keyword development to adhere to campaign objectives and overall SEO strategy Utilize web analytics, to understand how customers are engaging with the companys websites; while collaborating with Merchandising and Marketing teams: - Provide recommendations for featured products in marketing / channel teams and featured tshirts to publishing teams based on on-site performance analytics. - Program and optimize product cross-sell and up-sell placements within the shopping experience. Work closely with Digital Marketing Team on optimization of landing pages and test campaigns. Work with marketing communication / PR to articulate our policies and commitment to keep the platforms content original & clean at various instances: - Integrates brand creative direction, quality assurance and usability to ensure precise execution of all deliverables - On-site Conversion and co-responsibility of sales numbers - Timely delivery of product and requisite additions. Desired Candidate Profile: Key Skills required: - Strong Process & System Orientation. - Very Strong Analytical skills - Adept at operating a work flow & collaboration tools. - Team Building, Motivation & Management Skills - 4-10 Years of relevant product/ ecommerce experience. - Engineering/ MBA from Tier 1 institutes only .


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Pinnacle Solutions