The Area Sales Associate will be responsible for lead generation and lead conversion activities. Be responsible for all sales numbers for Cloud Based POS Software across hotels& restaurants Handle all in bound prospect calls to convert them into a positive sale Handle and manage appointments for product demos (online and in-person) and follow-up as necessary Close deals with passion to drive numbers and impact the top line in every aspect Participate in all marketing events, conferences, seminars etc. Maintain a database of all cold and hot prospects or any inquiries received efficiently Work independently and add value to customer success in any form Will handle CRM system, and any sales tools as necessary Will be responsible for sales targets within stipulated expenses and budgets Basic Eligibility Criteria A graduate / post graduate with 1+ year of experience as a Sales or Business Development Professional in IT industry only. Should be able to manage inter-team relationships and communications between country leadership & corporate management teams. The incumbent should have excellent communication skills English and Tamil. Experience in selling software services & IT Hardware products in past. Experience in selling ERP or POS solutions will be an advantage. The person should have strong negotiation and convincing skills. Should have an analytical mindset and ability to work in a demanding environment.