Key Performance Areas:
Branding & Marketing of organization.
Additional responsibilities of initiatives / project relating to different verticals and programs Like NGV, Media Barter, and Central etc.
Understanding sales team requirement through interaction and field visits.
Long term plan development and proactive working on Brand initiatives.
Interaction with state brand and state verticals for timely information that would help facilitate creation of relevant marketing plans.
Interaction with agencies for development of communication- branding marketing led communication plans
Creation- design implementation- monitoring and closing of the events
Maintaining / archiving relevant documentation on activities
Competition scanning and updating within team
Skills/ Qualifications Required:
Relevant work experience of Minimum:7 years of experience in marketing
Background industry preference- MEDIA ENTERTAINMENT/ DURABLE / FMCG
Educational qualification- GRADUATE WITH RELEVANT EXPERIENCE BUT POST GRADUATE / MBA PREFERRED
7 years of marketing experience
Digital & Online user experience required
B2B marketing exposure
Good interpersonal Skills
Good written and oral communication skills
Openness to new ideas and creative thinking
Capable of long term planning
Eye for detail
Go getter- self initiative led- high degree of self conviction