Senior Integrated Planner

Group M
  • Singapore City
  • Confidential
  • 2-8 years
  • 283 Views
  • 04 Feb 2015

  • Media Planning/ Buying, Marketing

  • Entertainment/ Media/ Publishing
Job Description

Responsibilities of the role:

Contribute to strategy development. This will include the ability to understand and interpret briefs and the application of insights to develop marketing and communications solutions
Identify and implement local media initiatives
Understand the client's market position to achieve optimal negotiation for clients
Ensure regular reporting is delivered on time and accurately
Ensure that campaigns are tracked and measured based on agreed KPIs and media efficiencies
Develop and build relationships with clients, acting as first point of contact on account requirements
Develop strong working relationship with key agency and media partners. This will include acting as the first point of contact for operational issues
Keep current on media trends

What you will need:

2-3 years of experience in a media Agency or media owner
Must be familiar with Singapore media scene across traditional media (including TV) and some exposure/experience with digital media
Preferably with experience or keen interest in FMCG brands
Highly analytical thinker with ability to apply thinking to "real life" situations
Client service and team spirit attitude
Knowledge of media planning tools and concepts
Ability to handle multiple tasks
Attention to detail
Great knowledge of excel and PowerPoint
Rigorous and comfortable with numbers


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