Senior Management-Marketing, Marketing
FMCG/ Foods/ Beverages
- Overseeing entire Marketing Management portfolio (New Product Development, Advertising, Media, Promotional, Digital, Market Research & PR) in India
- Formulating & implementing ATL / BTL promotion activities (Electronic, Digital, Web based, Outdoor, Print, Window Display, QPS, Consumer Offers & Activation) for all brands
- preparing marketing plans /schemes for various channels including Trade , MTO and executing the same to meet overall marketing objective
- Looking after product pricing as well as gross margins of each brand.
- Managing the Digital Marketing plan for all brands.
desired candidates profile candidate from the following industry/product category preferred
for further information please contact https://www.linkedin.com/profile/public-profile-settings- trk=prof-edit-edit-public_profile
- Food and Beverages
- Milk and Milk Products
- Ice cream
- Impulse Category