Key activities performed by event sales managers include account management, business development, market research, sales prospecting, public relations, customer relationship management, event planning and coordination, logistics oversight, revenue management, and communications. They also prepare proposals for clients and maintain well-organized event records. Event sales managers build and maintain working relationships with internal and external partners, and leverage these relationships to deliver innovative and memorable events.
responsible for all elements of event planning, including identifying event logistics and negotiating contracts. They coordinate event logistics, proactively communicate event information, and set clear expectations for event delivery. Event sales managers work well under pressure, are able to manage multiple activities simultaneously, and re-prioritize efforts when plans change or the need arises.
Event sales managers prepare detailed event reports, including sales data worksheets, cost projections and other financial metrics. They analyze and reconcile disparate event details, and consolidate the information into actionable event plans.